{"id":348,"date":"2012-09-06T13:47:35","date_gmt":"2012-09-06T19:47:35","guid":{"rendered":"http:\/\/www.designandexecute.com\/designs\/?p=348"},"modified":"2020-12-04T15:25:36","modified_gmt":"2020-12-04T21:25:36","slug":"the-value-of-content","status":"publish","type":"post","link":"https:\/\/www.designandexecute.com\/designs\/the-value-of-content\/","title":{"rendered":"The Value Of Content"},"content":{"rendered":"<p><span data-preserver-spaces=\"true\">\u201cOn the Web, we want to do things. Content enables us to do these things. Increasingly, the value of Content is measured in what it enables us to do. In and of itself, Content is of declining value. In other words, people don\u2019t want to pay for Content if they can avoid it. But they need Content to help them make good decisions about other stuff they want to buy. Content is the lubricant of e-commerce,\u201d says Gerry McGovern. The web is made of Content.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">The web is a cult of volume, mainly where content producers have generally run wild. If you cannot find what you are looking for, the Content can quickly become clutter.<\/span><\/p>\n<blockquote><p><span data-preserver-spaces=\"true\">WHAT YOU CAN USE THE CONTENT FOR DETERMINES THE VALUE OF CONTENT. CONTENT IS THERE TO HELP US COMPLETE A TASK.<\/span><\/p><\/blockquote>\n<p><span data-preserver-spaces=\"true\">If we are cooking, then a receipt is helpful to help us complete our meal. If we are booking an airline ticket, then the flight schedule will help us coordinate our plans.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">\u201cI never advise clients to focus on the Content. A content focus generally leads to dead ends and a whole raft of bad practice. Focus on the customer instead and what they want to do.\u201d \u2013 Marissa Mayer (Yahoo.com)<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Content will generally be there to either entertain or to educate. If you are reading this Content for entertainment, then your task is laughter. The Content\u2019s presentation still needs to be organized to deliver the punchline. \u201cTiming\u201d is the key to a good joke, and that in the digital web means finding the right data at the right-click. We want to find data.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Simplicity is about removal. To simplify, you have to take away. But, as Cohen and Stewart point out, \u201cThe advantage you gain by simplification either has to be so good that you don\u2019t mind or (more likely) the thing you\u2019ve removed has already become obsolete.\u2026 Most of the time, complicating development is, paradoxically, simpler than simplifying it. \u2026 In a complex structure, tweaking and fussing, adding quality control or bells and whistles, has a much better chance of giving a competitive edge than does simplification.\u201d<\/span><\/p>\n<p><strong><span data-preserver-spaces=\"true\">Digital curation<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0is the selection<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/en.wikipedia.org\/wiki\/Digital_curation#cite_note-ALA.2C_Scime-0\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-preserver-spaces=\"true\">[1]<\/span><\/a><span data-preserver-spaces=\"true\">,\u00a0<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/en.wikipedia.org\/wiki\/Preservation_%28library_and_archival_science%29\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-preserver-spaces=\"true\">preservation<\/span><\/a><span data-preserver-spaces=\"true\">, maintenance, collection, and\u00a0<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/en.wikipedia.org\/wiki\/Archiving\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-preserver-spaces=\"true\">archiving<\/span><\/a><span data-preserver-spaces=\"true\">\u00a0of\u00a0<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/en.wikipedia.org\/wiki\/Digital\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-preserver-spaces=\"true\">digital<\/span><\/a><span data-preserver-spaces=\"true\">\u00a0assets. Digital curation is the future. Life continues to be a selection of the best choices.<\/span><\/p>\n<h2>Stephen Choo Quan<\/h2>\n<p><strong>Thanks for reading and sharing \u2764<\/strong><\/p>\n<div class=\"gv-post-content clearfix\">\n<p class=\"graf graf--h4\"><strong>Please say Hello On:\u00a0<a class=\"markup--anchor markup--h4-anchor\" href=\"https:\/\/www.instagram.com\/taylorchooquan\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-href=\"https:\/\/www.instagram.com\/garyvee\">Instagram<\/a>\u00a0|\u00a0<a class=\"markup--anchor markup--h4-anchor\" href=\"https:\/\/www.facebook.com\/stephen.chooquan\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-href=\"https:\/\/www.facebook.com\/gary\">Facebook<\/a><\/strong><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u201cOn the Web, we want to do things. Content enables us to do these things. Increasingly, the value of Content is measured in what it enables us to do. In and of itself, Content is of declining value. In other words, people don\u2019t want to pay for Content if they can avoid it. But they [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5031,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32,31,19,7],"tags":[18,23,14],"class_list":["post-348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bi-dashboards-analytics","category-bi-data-warehouse","category-digital-online-marketing","category-faq","tag-cms","tag-ecommerce","tag-strategy"],"jetpack_featured_media_url":"https:\/\/www.designandexecute.com\/designs\/wp-content\/uploads\/2012\/09\/content.jpg","_links":{"self":[{"href":"https:\/\/www.designandexecute.com\/designs\/wp-json\/wp\/v2\/posts\/348","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.designandexecute.com\/designs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.designandexecute.com\/designs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.designandexecute.com\/designs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.designandexecute.com\/designs\/wp-json\/wp\/v2\/comments?post=348"}],"version-history":[{"count":5,"href":"https:\/\/www.designandexecute.com\/designs\/wp-json\/wp\/v2\/posts\/348\/revisions"}],"predecessor-version":[{"id":10079,"href":"https:\/\/www.designandexecute.com\/designs\/wp-json\/wp\/v2\/posts\/348\/revisions\/10079"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.designandexecute.com\/designs\/wp-json\/wp\/v2\/media\/5031"}],"wp:attachment":[{"href":"https:\/\/www.designandexecute.com\/designs\/wp-json\/wp\/v2\/media?parent=348"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.designandexecute.com\/designs\/wp-json\/wp\/v2\/categories?post=348"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.designandexecute.com\/designs\/wp-json\/wp\/v2\/tags?post=348"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}